M.T.V
by Reinald, Diploma in Interactive Media Design
M.T.V or Modus Transposition Virus is basically about branding the world famous brand as a form of virus. Taking to consideration of the company's brand identity, a campaign was created that would evoke creativity and self-amusement. People who are infected by the virus would then want to explore their creativity.
Awards
- D&AD Awards 2008 - Student of the Year Award
- D&AD Awards 2008 - Winner, MTV Open Brief Category
The Crowbar Awards 2008 - Gold, Advertising Integreated Campaign
The Crowbar Awards 2008 - Gold, Advertising Print Craft & Art Direction